Every session from this year's summit is below: the full recording, a link to connect with each speaker, and the materials they shared. If you'd like help putting these ideas to work in your firm, book a strategy call here.
In this presentation, Madison CEO Sean Johnson walks through the entire Madison framework, and how you can use it to build a scalable and repeatable marketing engine for your firm.

How to recruit, develop, and retain the next generation of leaders inside a professional services firm: talent pipelines, spotting high-potential leaders, development paths, and coaching.

Victor Saad
Partner & Chief Talent Officer, NextGen Growth Partners · Founder, Experience Institute
Connect on LinkedIn ↗How to create a culture of business development tenacity and align incentives to make it stick, and how those behaviors differ between PE-backed and founder-led firms.

How to build a self-funding growth engine without raising outside capital, with a framework for finding untapped investment capacity inside your firm's P&L.

What funds look for in a boutique firm and its leaders, how to raise valuation before a transaction, and what it's really like to lead a PE-backed firm, from the first 90 days to building a culture of excellence.


Madison helps boutique professional services firms build a scalable, repeatable marketing and business development operation.
Book a strategy call